Skyfall and My Brother The Devil update

Box Office Record
Skyfall = foreign total $804,200,736
My Brother The Devil = United Kingdom $87,150

Format(s) Available
Skyfall = DVD, Blu Ray, soon going to be available on iTunes, Amazon, Amazon Instant Video and Redbox (for online streaming).
My Brother The Devil = available on DVD and Blu Ray

Skyfall official game recently announced.
Skyfall marketing for the recent DVD and Blu Ray releases, on bus adverts and billboards again.

Awards
Skyfall:
Oscar for Adele's Skyfall song and Sound Editing award
ASC award for Outstanding Achievement in Cinematography in Feature Film
and more

My Brother the Devil

• Director: Sally El Hosaini
• Producer(s): Julia Godzinskaya a Producer from Rooks Nest Entertainment, Michael Sackler and Gayle Griffiths.
• Cinemas to see the film: ODEON, VUE, CINEWORLD cinemas from 9th November 2012.
• The film has won 4 out of 8 nominations for awards: Berlin International Film Festival; Label Europa cinemas award,  L.A. Outfest; Grand Jury Award, San Francisco International Lesbian & Gay Film Festival; Best First Feature - Special Mention, Sundance Film Festival; Cinematography award, CBA Worldview Sundance Impact Award at Sundance London, Won Best Actor - James Floyd at Milan Film Festival.
• James Floyd, Fady Elsayed, Saïd Taghmaoui
• Total Film review = positive, praising the director/write.
• London Film Festival review = positive again, describing the directors/writers previous work and linking it together.
• East London, Hackney.
• Production companies: Rooks Nest Entertainment & Wild Horses Film Company.

Skyfall by Adele - song on iTunes

To this present day, Adele's song 'Skyfall' for the Skyfall movie is 4th position in the iTunes chart. Adele is a successful artist and has broken records for stealing 1st place for multiple songs of hers. This popularity and recognition by the artists existing fans also brings an audience to the movie.

Skyfall - box office record

James Bond film Skyfall breaks seven day box office record

 Skyfall broke a record in the first week it was released in comparison to all the other films in existence. Although this shows that it has a wide range of audience, because of this success and attention more people will be pressured into watching it.

Skyfall advertising - Twitter page

There is an official Twitter page for James Bond related news. It has over 100,000 followers. The Twitter account is used to advertise/promote the movie as well as provide other information such as the movies success and about the actors/actresses. It provides information to target audiences all around the world. Twitter followers can engage and interact with other fans and be a part of that atmosphere.

Skyfall advertising - transport

There are many adverts of Skyfall I've seen on vehicles such as buses. Buses are mainly used and appear in nearly every street in London, it is easily recognized. This is also an effective way of advertising for it reaches everybody, including the people who are not the target audience, for this may also attract new fans.

Skyfall advertising - TV

This is a picture I quickly shot of the Skyfall trailer on TV. The time this appeared on TV was approximately at 3pm. This suggests that the target audience is ages between 15 - 40+ and people that have access to TVs. The significance of TV advertising is because televisions are one of the main sources of advertising due to its high popularity. It is used because it is mainly successful in delivering to the global audience. Also using trailers are more effective than picture adverts because it gives a taste to the audience of what the movie holds and it shows what the audience will be expecting.

Skyfall advertising

There are moving adverts of Skyfall all around Westfield shopping city. Digital adverts have newly been introduced and it looks more effective than plain, picture adverts.

Swede Presentation

Batman swede cast interview

Batman swede on YouTube

Batman Swede

Researching swedes - Gulistan Elidemir

Swede's are usually made of films that are high-profile and very popular. Such films as Twilight Saga, The Avengers, Harry Potter etc. have  many swedes uploaded online. A usual website that has been used to upload swedes is YouTube. This is because it is a mainstream website used by most of the worlds population.

Making your own swede is to actually make a cheap version of a film. It is low demanding in terms of money so it is easier to make. Swede's usually are the reinvention of scenes that are in the film or the plot is completely made up. The story line of a swede is less serious and funny. The cheap production also adds humor into the video.

By looking at this swede as an example I was able to extract ideas from it.The costumes they have used is more realistic like the film but I think that this makes it less humorous. As a group we especially thought about using paper bags as costumes to make it look less serious and more funny. Also, we had a low budget so using paper bags as props were more easier to purchase and make.
The characters in this swede try hard to bring the characters to life by mimicking the real character's voice and actions. We, however, decided to avoid this aspect and give our own touch to the swede to make it more personal.
The characters do not follow the script in this scene and change the atmosphere in the scene. Whilst scripting we made sure to follow the main lines to keep the theme of the scene.

Swede poster - Gulistan Elidemir

thats sick.

Twitter account for Batman swede - Gulistan Elidemir

https://twitter.com/batman_thejoker

Gulistan Elidemir - Production, Distribution, Marketing and Exhibiton

Production

The three main stages of producing a film are:

1.       Development – scriptwriting, viability and gathering resources.

Film producing begins with constructing a unique idea that will be successful in marketing and gathering publicity. Then a treatment is written for the idea. A treatment is a written sketch outlining the plot, characters, and action for a screenplay but not including certain elements of a finished screenplay, such as camera directions and dialogue. The treatment goes through committees and studio executives before the screenwriting stage.

2.       Pre-production – logistical planning, creative planning, rehearsals and tests and fabrication of art.

At this stage of film making every step of creating the film is carefully planned and designed. The production is storyboarded and visualized with the help of illustrators and concept artists. The producer then hires a crew that varies from the director, costume designer, casting director etc. The size of the crew depends on the budget and nature of the film. Many Hollywood blockbusters employ a cast and crew of hundreds, while a low-budget independent film may be made by a skeleton crew of eight or nine (or fewer).

3.       Production – execution.

At this stage of film making the first few scenes of the film are shot. Locations are established, actors/actresses are prepared for shooting, filming crew set up their equipment and so filming begins.

4.       Post-production – edit picture, sound design, visual effects and titles and mastering.

Once filming necessary scenes are completed film editors begin to edit the production. Editing is over depending on the nature of the film (3D, anime etc). Music, visual effects and titles are combined with the filming footage the presented to the audience.

Distribution – delivery and marketing

This stage of film making is when the completed film is delivered to the target audience. This varies between releasing the movie to theatres and releasing DVD footage of the film. Posters, billboard posters, flyers, trailers or radio advertising are all different ways of promoting and marketing a film. Another method to increase popularity of the film would be to launch the movie with a launch party, press releases, and interviews with the press showings of the film at a press preview, and film festivals. It is also common to create a Web site to accompany the movie. This will help gather the target audience to form a fan base. The internet is also a way to market the film. Viral advertising is popular amongst the internet in modern ages because of the attention it is receiving from a wide range of people. Furthermore, the movie will play at selected theatres and the DVD is typically released a few months later.

Marketing

A popular way of marketing is billboard posters and bus stop posters. This is because it is involved with normal human routine. A way to also draw attention is to involve the target audience themselves which makes the movie feel realistic and part of their lives.

Batman: The Dark Knight trailer

Exhibition

The traditional way of seeing a new-released movie would be to attend theatres. However, modern technologies allow audiences to access films without deliberately going to movie theatres. This includes accessing films on Netflix, Lovefilm via gaming consoles, smart TV’s, smart phones etc. Different and illegal ways are also purchasing pirate copies of films and downloading or streaming films online. This reduces views and the film producers lose large amounts of money.

On the other hand, film producers/editors have developed a new way of shooting and editing movies. In recent years 3D movies have earned back audiences for movie theatres. Cinemas allow audiences to experience a 3-dimensional viewing of specific films that cannot be viewed at home.